Taylor Swift’s US economic love story: Could it happen in Europe?

Taylor Swift's tour is not only rocking stadiums but also fuelling a hospitality surge. With the concerts predicted to generate $5 billion in consumer spending in the US alone, what kind of windfall can Europe expect?

Taylor Swift’s US economic love story: Could it happen in Europe?
Taylor Swift's tour is not only rocking stadiums but also fuelling a hospitality surge. With the concerts predicted to generate $5 billion in consumer spending in the US alone, what kind of windfall can Europe expect?